Key Notes – Volume 04 Number 40

How (and When) You Actually Should Use Direct Mail – Why do some direct-mail marketing campaigns succeed, and others fail?  There’s a two-part answer to this conundrum.  First, the timing of the direct mail is sometimes wrong. You shouldn’t always use direct mail unless it fits your industry.  There’s a time to send …

Key Notes – Volume 04 Number 39

USPS Published January 2018 Pre-Release Notes – The USPS has published pre-release notes for the January price implementation. They available on PostalPro.  The document covers the changes for preparation, but as always, does not include the prices.  Redline postage statements are expected to be available shortly and it is anticipated that the …

Key Notes – Volume 04 Number 38

Changing the USPS Ratemaking Process – Based upon articles from a recent issue of Mailers Hub, written by Leo Raymond, there is no “right answer” the PRC could formulate on their review of the ratemaking process and no matter what it decides, there will be those who approve of the commission’s decision and those who …

Key Notes – Volume 04 Number 37

CPI Released – 2018 Postage – The Bureau of Labor Statistics released the CPI data for August.  Using the Postal Regulatory Commission’s formula for calculating the Postal Service’s pricing authority on an annual basis (i.e., the CPI cap on prices), the applicable cap is 1.987%.  The Postal Service has stated it plans to …

BREAKING NEWS — USPS Enforces Embargo

September 8, 2017

Southern Area – South Florida and Suncoast

USPS Marketing Mail Volume Embargo

The Southern Area, South Florida District, and Suncoast District are announcing effective immediately USPS Marketing Mail volume is embargoed into the following 3 digit ZIP Code ranges:

South Florida – 330, 331, 332, 333, 334, 340, and 349;

Suncoast – 321, 327, 328, 329, …