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American Catalog Mailers Association (ACMA) Reports… House Reintroduces Postal Reform Bill

To restore the financial solvency and improve the governance of the United States Postal Service in order to ensure the efficient and affordable nationwide delivery of mail, and for other purposes.  To read more of the Postal Reform Bill from ACMA, click …

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Cenveo reaches agreement with major stakeholders in support of its plan of reorganization

Cenveo Inc. announced late yesterday that it has reached a revised Chapter 11 plan of reorganization settlement agreement with more than 70% of its creditors – a key step in clearing the path …

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———  DIRECT MAIL  ———
Reasons Why Direct Mail Marketing Continues to Lead in a Digital World

There are so many choices of marketing channels now you may feel overwhelmed.  Each company should have a different mix that works best for them.  Many marketers have found that digital only marketing is not as effective for them as …

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———  POSTAL & DIRECT MAIL  ———
USPS Finances / Second-Quarter Results

The Postal Service has reported its financial results for fiscal 2018’s second quarter (Jan. 1-March 31).  Total revenue was $17.5 billion, up 1.4 percent compared to the same period one year earlier. Revenue from the organization’s shipping and packages business grew 9.5 percent, while First-Class Mail revenue …

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———  POSTAL  ———
Cluster Boxes to Become Mail Receptacles of the Future
The U.S. Postal Service will no longer deliver mail to the door for new addresses, pushing mail users to instead cluster their mailboxes in a centralized area.  The new policy marks a sharp shift as the agency continues to find ways to cut costs and follows through …