Key Notes Vol. 02 No. 08

Why the Print Catalog Is Back in Style – While Bloomingdale’s and Saks Fifth Avenue have been mailing catalogs for years, now specialty retailers are picking up the tactic.  Some, like Anthropologie, are launching new catalogs, while J.Crew and Restoration Hardware have significantly upgraded their catalogs in the past couple of years.  The …

Key Notes Vol. 02 No. 07

OIG Says USPS Prefunding Requirement Isn’t Right – The USPS Office of Inspector General (OIG) says U.S. Postal Service’s requirement to prefund its long-term pension and healthcare liabilities doesn’t seem quite right. And it issued a report describing why it thinks so.  In a recent blog post, the USPS OIG compared the prefunding requirement to …

Key Notes Vol. 02 No. 06

USPS Will Hit Exigent Surcharge Limit by August – The Postal Service CFO, Joe Corbett, dreads the day that the 4.3% exigent surcharge, enforced in January 2014, might be removed.  He estimated it would arrive in late July or early August, when the $3.2 billion in funds deemed lost to the Great Recession would be …

Key Notes Vol. 02 No. 05

USPS Revenue Rose 4.3% in Holiday Quarter – The Postal Service ended fiscal 2015’s first quarter (Oct. 1-Dec. 31, 2014) with a 4.3 percent increase in operating revenue compared to the same period one year earlier. The net loss was $754 million. The operating revenue increase was partially driven by the record number

Key Notes Vol. 02 No. 04

Direct Mail Study Reveals Key Insights on the Medium’s Subconscious Influence – Britain’s Royal Mail MarketReach conducted an 18-month comprehensive study into the value of marketing mail combining new and traditional research methods including ethnography, neuroscience, quantitative, interviews and analysis. The Private Life of Mail report has unveiled some strong statistics that support the use …