The U.S. Postal Service published an informative white paper on their research about how direct mail can help mailers market to Millennials. It’s a must read for anyone in direct mail industry.
Click here to download the report.
The guide provides practical examples of effective pieces and tips for creating effective mail for a tech-savvy generation.
Feel free to share the report with your employees.
Note: Reprinted with permission of USPSDelivers.com, a resource for business knowledge and insights.