Key Notes – Volume 03 Number 33

Pre Release of USPS 2017 Structural Changes – The Postal Service published a pre release document on the 2017 Proposed Structural Changes for implementation on January 22, 2017.   Included in the possible changes is a proposal to change the weight for piece pound pricing from 3.3 oz. to 4.0 oz. for Standard Mail Letters and Flats.  Piece/price pound prices will apply to pieces four ounces and greater.  Also included is the consideration of eliminating the Flats Sequencing System (FSS) pricing cells from the price tables and postage statements.  This will allow the USPS to manage FSS mail preparation through existing standards and labeling list lists.  Click here to view the document.  Source:  RIBBS

Logistics 2.0 – An Ongoing Revolution – Since the 2013 release of the USPS OIG paper The Global Logistics Revolution: A Pivotal Moment for the Postal Service, Amazon has entered and transformed the logistics market, buying thousands of freight trailers and leasing 20 cargo planes. What has not changed, however, is that many aspects of the logistics industry are central to the Postal Service’s core business.  Because it visits nearly every address in the country 6 days a week, the Postal Service has been the dominant last-mile delivery provider.  By expanding its logistics offerings, the Postal Service could better retain or even grow its current package delivery business in a quickly changing market.  Click here to read the latest report, The Evolving Logistics Landscape and the U.S. Postal Service.  Source:  USPS OIG

Younger Generation May Be Most Receptive to Direct Mail – People born around the Millennium are the most receptive age group to direct mail from charities, a new study suggests.  Research conducted by direct marketing service provider Wilmington Millennium found 6 per cent of ‘Generation Z’ believes that charities have been irresponsible with their direct mail targeting, compared with the mean consensus of 20 per cent.  However, the survey of 2,000 people found Generation Z was also most likely to boycott an organization if it were to send poorly targeted mail.  Source:  Charity Times

Over Two-Thirds of Americans Still Read Print Magazines – According to a new survey by Mequoda, the “American Magazine Reader Study & Handbook,” 70 percent of adults in the U.S. read a print magazine in the last 30 days, and 51 percent read at least two. In what may come as something of a surprise, those figures are almost completely flat compared to the same study last year, in which 70 percent of respondents also reported having read a print magazine in the past month.  Source:  FOLIO

USPS Business Video – Did you know that the USPS is making more e-commerce deliveries to homes than anyone else in the country?  Click here to hear the Postmaster General, Megan Brennan, as the voice over the latest Postal Service commercial.  Source:  USPS Facebook

Canada Post Union Could Call Strike Action Before August 25thIf contract talks do not improve soon, Canada’s postal workers might feel compelled to call a strike before their legal window closes next week.  That threat of shutting down Canada’s postal service was the hammer the Canadian Union of Postal Workers (CUPW) hoped could be used to nail down a collective agreement with Canada Post.  But so far, negotiators for the Crown corporation and union have made very little headway.  Source:  Brampton Guardian

Big Smiles – GO SMiLE, a health and beauty company, sought a company with structural design capabilities to help them develop high-end packaging, meet retailer requirements, make and deliver packaging for under $3 per unit, and create a positive end user experience.  Veritiv took a substrate-neutral approach to find the ideal materials and design for this package. Since working with our team, GO SMiLE has boosted their bottom line and their brand.  Click here to view the case study.  Source:  Veritiv

Site Cover Envelope Usage – Envelopes are part of everyday life for many of us, but have you ever wondered where they came from?  The industry trade publication Mailing Systems Technology recently chronicled the history of envelopes, noting the Babylonians used them in 2000 B.C. to protect documents.  The article also cites evidence of envelope usage in biblical times.  Source:  USPS LINK